Santa’s Tales Help Guernsey Children

More than 4,600 calls were made to Santa’s festive storyline this Christmas and Sure donated five pence to Help a Guernsey Child for every call.

Santa received the most calls of all the 13 days the storyline was running, on Christmas Eve when more than 620 children phoned up to listen in.

Steve Smith, Sure’s Head of PR, said that the company wanted to encourage as many islanders as possible to call in.

“We wanted to do something new with Santa this year and in the spirit of Christmas.  We thought that by donating 5p per call we could get more people to ring in and help a great local charity in the process,” he said. “It has been a great success.”

Thousands of islanders also wished family and friends a Merry Christmas with free calls from Sure on Christmas Day and Boxing Day.

Mr Smith reminded islanders that all calls between local landlines on Thursday 1 January 2009 will be free.

Nearly 100,000 free calls were made on Christmas Day, Boxing Day and New Year’s Day in 2007/8.