BlackBerry® is the iconic handset brand which offers a leading wireless connectivity solution for individuals and businesses. Developed by Research in Motion, the device is best known for its push-to email feature which ensures that users are kept constantly up to date with their correspondence. 

Sure mobile’s Pay as you go price plan will allow individuals to top up the handset for calls, texts and picture messages like any other phone. BlackBerry’s data features (internet and email) will cost just £5 a week. As an introductory offer that charge has been reduced to just £2.50 per week until 31^st March 2008.   

Mark Briers, Marketing Director of Sure mobile in the Channel Islands & Isle of Man, said:

“BlackBerry® has traditionally been viewed as a business handset, but times are really changing. There are a lot of individuals who now want access to BlackBerry’s famous usability. RIM has responded with a host of new features for individuals, like an application to easily update FaceBook on your phone. We’ll deliver what our customers ask for, hence a payment plan which is ahead of other European operators.”      

Paul KleinKnecht from Research in Motion, added:

“We are extremely enthusiastic about this innovation from Sure. I am sure that BlackBerry will have real appeal as a product for Pay as you go customers.”