Sure mobile evolves as it reaches 20% market penetration
Sure mobile today launched new price plans as it
reached the milestone of 15,000 customers, an estimated 20% share
of Jersey’s mobile market.
Sure, the mobile phone service from Cable &
Wireless, is still less than a year old, having launched in Jersey
on September 13th 2006.
Mark Briers, Marketing Director of Sure mobile
for the Channel Islands & Isle of Man said:
“We use thorough market measurement and are
delighted to have 15,000 active Sure mobile customers in such a
short time. It is a credit both to our hard working staff and the
appeal of offering simple, clear and honest pricing, superior
customer service, value for money, real choice and high quality
network coverage.”
The new price plans also include:
- Inclusive free minutes, texts, picture
messages and data allowance for Pay monthly customers which can be
used when connecting to all Jersey mobiles and local and UK land
lines
- Texts which cost as little as 3p no matter
where in the world they are sent
- A new feature for parents, the ‘Kids Bolt On’
which offers constant free calls to a chosen number, with other
usage controlled by the adult
- A new loyalty scheme for Pay as you go
customers, with rewards for topping up credit
- No roaming charges when in the Channel
Islands or Isle of Man.
- Special tri-island payment plans for
businesses with staff regularly travelling within the Channel
Islands and Isle of Man.
Sure mobile customers still get free voicemail,
which could save an average user over £10 per month. The operator
also uses per second billing, meaning that a quick call home can
cost as little as 2p.
Mr Briers added:
“These new price plans have been created having
listened to the needs of our customers. We are offering better
value and greater control for everyone choosing Sure.”